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To Do
2
Build campaign landing pages
Med
Design and develop 3 landing pages for different audience segments with tracking pixels and form integrations.
event
Apr 05
A
Set up UTM tracking and dashboards
Low
Configure UTM parameters for all campaign links and create a reporting dashboard in Google Data Studio.
event
Apr 10
D
In Progress
2
Design email drip campaign
High
Create a 5-email nurture sequence with copy, subject lines, and A/B test variants for each stage.
event
Mar 28
D
Social media content calendar
Med
Plan 8 weeks of social media posts across LinkedIn, Twitter, and Instagram with visuals and copy.
event
Apr 01
C
Testing
1
Coordinate influencer partnerships
Low
Identify and reach out to 5-10 industry influencers for sponsored content collaborations during Q2.
event
Apr 20
Done
1
Completed
Define target audience personas
Research and document 3-4 detailed buyer personas including demographics, pain points, and preferred channels.
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Done
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